| 000 | 00455nam a2200157 4500 | ||
|---|---|---|---|
| 020 | _a0-02-421932-0 | ||
| 050 | _aHF5415.2 T915 | ||
| 082 | _a658.83 T862m | ||
| 100 | _aTull, Donald S. | ||
| 245 | _aMarketing research Measurement & method / Donald S. Tull | ||
| 250 | _a6a ed. | ||
| 260 | _aEstados Unidos : Macmillan | ||
| 300 | _aXVIII, 863p. / 23 cm. | ||
| 650 | _a1. MARKETING RESEARCH \ 2. SURVEY RESEARCH | ||
| 700 | _aI. Hawkins, Del I., Coaut. | ||
| 999 |
_c23925 _d23925 |
||